Squid Game To Generate A Whopping $900M Worth For NETFLIX!
Mumbai, October 18 - The South Korean drama series "Squid Game" has taken the digital world by storm. The show has already been watched by over 130 million users worldwide, and it is by far the biggest show ever for streaming giant NETFLIX.
The mega-success of the show has earned millions for Netflix. According to a Bloomberg report (via Business, Netflix will generate approx $900 million in value for the company from the show, which is 43 times higher than the show's production cost. The report revealed that "Squid Game" cost just $21.4 million to produce, at around $2.4 million an episode. This is cheaper than most of the other Netflix shows.
Last week, Netflix revealed that Squid Game became its biggest series launch ever with 111 million views in less than four weeks. It surpassed the record holder, Bridgerton, which was seen by 82 million people.
Internal Netflix documents seen by Bloomberg said the show generated $891 million in "impact value." That's the metric that Netflix, which operates a subscription model, uses to gauge the financial importance of shows. The report suggests that "Squid Game" will earn Netflix a large number of subscribers.
The streaming giant thinks 89% of people who started "Squid Game" watched at least 75 minutes, according to Bloomberg. It thinks 66% of viewers - or 87 million people - finished the series in the first 23 days of it being online. Netflix has made Squid Game available in both dubbed and subtitled versions in multiple languages, expanding its potential worldwide audience.
Stay tuned...
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