The 93rd Academy Awards' TV Ratings At All-Time Low In Early Numbers
Los Angeles, April 27, 2021: The 93rd Academy Awards ceremony, which was held in the early morning (as per IST) on Monday (April 26), couldn't grab the attention of the audience, as the TV Ratings of the ceremony was all-time low as per early numbers.
This year's Oscars joined the recent awards shows such as Grammys, Golden Globes, and SAG Awards, which witnessed a sharp decline in tv viewing from the previous year. As per early numbers, the 93rd Oscars drew 9.85 million viewers and a 1.9 rating among adults of 18-49 on Sunday. However, the final numbers may increase after they come out on Tuesday.
Last year, the numbers were high with 23.64 million viewers and 5.3 ratings in the key ad demographic. The decline of 58 percent for Oscars 2021 is the second-highest after Golden Globes (62 percent) in the recently organized award shows. The Grammys and SAG Awards also had witnessed a decline of more than 50 percent from their previous year.
Despite making changes in the format of the show, the reviews for the Oscars were mixed. Daniel Fienberg, who is the critic at The Hollywood Reporter, felt that the producers' gamble in making best actor the final category fell flat when an absent Anthony Hopkins won for The Father and the show ended somewhat abruptly.
Meanwhile, it was the first time Oscars was held virtually and in-person due to the ongoing coronavirus pandemic. It took place in Los Angeles - at both Union Station and the Dolby Theatre.
Stay tuned...
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