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Warner Bros. To Apply Marvel's Plan For DC Films

Warner Bros. To Apply Marvel's Plan For DC Films

Views: 304 | | By Sunit Jangir





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Los Angeles, August 5 - There are a lot of things going on with Warner Bros. regarding the studio's future roadmap and it seems, the studio has its plans going forward as far as DC films are concerned under the new CEO David Zaslav at Warner Bros. Discovery.

Warner Bros. recently canceled the release of the HBO Max film "Batgirl" and has defended it saying "We’re not going to put a movie out unless we believe in it". It is clearly visible that under Zaslav, Warner Bros. is looking to boost its theatrical business model and the CEO claimed to have a 10-year plan for the same.



"You look at Batman, Superman, Wonder Woman, Aquaman — these are brands that are known everywhere in the world. We have done a reset. We've restructured the business where we are going to focus, where there is going to be a team with a 10-year plan focusing just on DC. We believe we can build a much more sustainable business", Zaslav said during an earnings call Thursday (via THR)

Warner Bros. is seen as a rival of Marvel Studios in Hollywood though the latter is far ahead of the former one. Marvel never lagged behind anyone in producing blockbuster titles and the studio already keeps plans for the future. DC is now looking to emulate the success of the Disney-owned Marvel Studios, which Kevin Feige has built into the highest-grossing film franchise in history.

According to THR, CEO David Zaslav has been advised by Feige's former boss, retired Disney film chief Alan Horn to apply the Marvel playbook model for DC films.



"It's very similar to the structure Alan Horn, [former Disney CEO] Bob Iger and Kevin Feige put together very effectively at Disney. We think we can build a much stronger, sustainable growth business out of DC", said Zaslav. "As part of that, we are going to focus on quality. We are not going to release any film before it's ready. DC is something we can make better".

After the cancellation of "Batgirl", there are at least 5 films already under production at DC Extended Universe. The movies include "Black Adam", "Shazam! Fury of the Gods", "Aquaman and the Lost Kingdom", "The Flash", and "Blue Beetle". Warner Bros. also has "Wonder Woman 3" with Gal Gadot, a sequel to Robert Pattinson's "The Batman" in the pipeline along with expanding the "Superhero" franchise.

Stay tuned...


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