Digital Media
Episode 7 of Stranger Things 5 Turns Nightmare For Netflix: Here Is Why
Los Angeles, December — One of the most loved web shows, Stranger Things, hits an unexpected rough patch for Netflix. Episode 7 of Season 5, the penultimate chapter titled The Bridge, has triggered massive backlash online, turning into what many are calling a nightmare for Netflix just days before the series finale. Soon after release, ST5 witnessed an unprecedented drop in audience ratings across major platforms. It became the lowest-rated season in the show's history, a shocking development for a show that has enjoyed near-universal acclaim over the years. For a penultimate episode, typically designed to peak tension and hype, the response was far below expectations. One of the biggest concerns for Netflix is the clear review bombing that followed Volume 2's release. Thousands of one-star ratings flooded IMDb and other platforms within hours, particularly for episode 7. This sudden surge in negative reactions significantly dragged down the episode's overall score and dominated online discourse. (adsbygoogle = window.adsbygoogle || []).push({}) A backlash campaign for the show seemed to ignite after the sci-fi horror thriller series' penultimate episode, The Bridge, which features a scene in which Will Byers (Noah Schnapp) comes out as gay to his friends. The lengthy monologue came as the Hawkins gang geared up to face Vecna, the big bad from the Upside Down. The Bridge is now the lowest-rated episode of the entire Stranger Things show on IMDb, with a score of 5.4 out of 10. (It's the only episode below a 7.8, with most ranging between 8.6 and 9.2.) More than 96,000 users reviewed The Bridge episode on IMDb, while fewer than 50,000 people have rated most other episodes this season. The backlash for episode 7 has particularly been in the USA, where over 7K users gave 1-star ratings, followed by Saudi Arabia with 4K users. In India, 1.5K users have reviewed the episode with 1-star ratings. The recent episodes have dragged the season's Rotten Tomatoes score from the 70s down to 56%, a stark decline from the show's previous seasons. (For reference, the Season 4 Popcornmeter sits at 89%, Season 3 at 86%, Season 2 at 90% and Season 1 at 96%.) (adsbygoogle = window.adsbygoogle || []).push({}) Why This Is a Nightmare for Netflix For Netflix, the situation is particularly damaging because Stranger Things is one of its flagship global brands. The backlash arrived right before the series finale, which might harm the overall viewership on the platform and also its box office prospects (the final episode will have a theatrical release in North America). The show's finale is scheduled to release on New Year's Eve, and as said, will have limited theatrical release. In India, it will drop on Netflix on January 1st at 6 AM. All eyes are now on Episode 8, and how the audience perceives it. Stay tuned...