Prabhas' 'Salaar Part 1 - Ceasefire' Telugu States Theatrical Business Details

Hyderabad, October 25 - Superstar Prabhas' action drama film Salaar Part 1 - Ceasefire is one of the most-awaited Pan-Indian films and his collaboration with director Prashanth Neel is doing wonders for the movie in the trade.

Produced by Hombale Films, "Salaar" was supposed to be released on September 28, 2023, before it was pushed to December 22, 2023, worldwide. Prabhas is one of the most bankable stars in Telugu and this is leading to huge pre-release business in Andhra Pradesh and Telangana.



According to a report in Track Tollywood, the theatrical rights of the film are sold at a whopping 165 crores approximately in the two Telugu states, which is the second highest ever after SS Rajamouli's "RRR". "Salaar" is only the third film to get sold for 150+ crores in AP-TG, after "Baahubali 2" and "RRR".

Mythri Movie Makers has reportedly bought the theatrical rights of the film for the Nizam area for approximately 65 crores. Ceded rights sold for approx. 27 crores while rights for Uttarandhra have been sold at 20 crores and 14 crores have come from the deal of East Godavari rights. Guntur and Nellore rights have been locked at 12 crores and 6 crores, respectively while the rest of the areas' rights are being said to be done in the range of 20 crores.

"Salaar" will need to score over 200 crores gross in order to break even and emerge as a box office hit. The movie is releasing during the holiday period of Christmas and if it manages to get a positive reception, the New Year period will boost the collection. It will have a solo release in Telugu which should help to have a very good run given the positive word of mouth.

Stay tuned...