Box Office: 'Bad Newz' First Monday Early Estimates

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Mumbai, July 22 - After the opening weekend of nearly 30 crores net, Vicky Kaushal, Tripti Dimri, and Ammy Virk's comedy-drama Bad Newz sees a drop of over 60% on its first Monday which is a little higher than expected.

According to the early estimates, the Anand Tiwari's directorial scored in the range of 3.50 crores net collection on its 4th day, pushing the total collection to over 33 crores net. The drop from opening day is over 50% which was needed to be under 50% to be called a decent hold.



Bad Newz is heavily dependent on multiple audiences as mass centres are not showing much interest which was expected given the theme of the film. Given the fact that Bad Newz is performing fairly well among its target audience, the first Monday hold can be seen as a respectable one.

The movie needs to perform to the level of Monday's collection throughout the week as first full week is headed to finish around 41 crores net. There will be a huge challenge for Bad Newz in the second weekend due to the arrival of Deadpool and Wolverine so it will be interesting to see how it performs thereafter.

Stay tuned...