BY SACNILK

Mumbai, April 10 - Vicky Kaushal's historical action drama Chhaava is nearing its box office run. Directed by Laxman Utekar, the film was released on February 14, and since then, it has been a one-horse race at the box office with the worldwide collection of over 800 crores gross. ## Chhaava is currently in its 8th week and is already the highest-grossing Indian film of the year so far. While the movie is still playing in a handful of cinemas, the makers have announced its digital release date as pre-decided. ## On Thursday (April 10), Netflix announced on social media that Chhaava would start streaming on its platform on Friday (April 11), 56 days after its theatrical debut. The movie is expected to bring huge viewership to the streamer since it has been one of the most talked-about theatrical Indian titles of the year. ## Produced by Maddock Films, Chhaava is based on the life of Chhatrapati Sambhaji Maharaj, the second ruler of the Maratha Empire, who is played by Vicky Kaushal in the movie. Rashmika Mandanna plays the role of Yesubai Bhonsale, while Akshaye Khanna stars as Aurangzeb alongside Vineet Kumar Singh, Ashutosh Rana, and Divya Dutta, among others in key roles.## Stay tuned...

BY SACNILK

Mumbai, February 5 - The all-time box office blockbuster Pushpa 2 - The Rule reloaded version has scored a good viewership on its streaming debut at Netflix. The Allu Arjun-fronted Pan India movie has almost finished its box office run and recently started streaming in all versions with added runtime. ## The action drama debuted on Netflix on January 30, and in the opening weekend, it generated 5.8 million views across languages. This is the third-biggest viewership debut for a post-theatrical Indian film since 2024, after Fighter (5.9 million) and Animal (6.2 million).## Pushpa 2 was the second most-watched non-English title globally on Netflix during the week of January 27 - February 2. It was the number 1 movie in 7 countries, including India, Mauritius, Nigeria, Sri Lanka, Maldives, Pakistan, and Bangladesh and the top 10 in 15 countries in its debut week.## Netflix acquired the post-theatrical streaming rights of Pushpa 2 - The Rule for a massive price of 270 crores for all versions, that too without getting the benefit of a short theatrical window. While the opening weekend numbers look decent, given how Indian films have faired on streaming, it can be called underwhelming with the high cost involved. ## The initial reception for the movie seems to be ok, but it needs to be seen how it goes in the coming days. Netflix calculates data for the first 90 days, which is 2 months more than its original idea of showing data for the first 28 days. ## Stay tuned...

BY SACNILK

Hyderabad, January 28 - After the historic box office success, superstar Allu Arjun's action drama Pushpa 2 - The Rule is gearing up for its streaming debut. The movie, directed by Sukumar, the mega-blockbuster will stream on Netflix. ## On Monday, Netflix announced that Pushpa 2 - The Rule would stream in Telugu, Malayalam, Tamil, and Kannada languages with the reloaded version of 23 minutes of extra footage which was released in theatres on January 17. It will start streaming on January 30. ## Meanwhile, the streaming giant hasn't confirmed the Hindi version release with the South Indian languages and the reason for the same is not known yet. Reportedly, Netflix acquired post-theatrical streaming rights in all versions for a massive 270 crores. ## Produced by Mythri Movie Makers and Sukumar Writings, Pushpa 2 stars Allu Arjun in the title role alongside Rashmika Mandanna and Fahadh Faasil, among others in key roles. The film has grossed around 1740 crores at the worldwide box office, as the third highest-grossing Indian movie ever. ## Stay tuned...

BY SACNILK

Mumbai, January 1 - The second season of smash hit Korean series, Squid Game is off to a record-breaking start as expected. The survival thriller's second instalment debuted with a massive 68 million views in the first 4 days globally. ## This is the biggest debut for any Netflix series in its premiere week, beating a record that Wednesday set with 50.10 million views in 2022. The show from creator/director Hwang Dong-hyuk and starring Lee Jung-jae ranked number 1 in 92 countries.## Since its release on December 26, 2024, Squid Game 2 has become Netflix's seventh most popular/viewed non-English TV show in record time. Squid Game Season 1 is currently at the top with 265.2 million views. The most viewed titles were measured across each series' first 91 days of viewership. ## The anticipation for season 2 also benefitted the first season which was back among the top 10 this past week with 8.1 million views at number 3 in the non-English category. Meanwhile, the season has enough time to become the most popular show on Netflix as it is likely to beat the viewership of season 1. ## Stay tuned...

BY SACNILK

Hyderabad, December 20 - Dulquer Salmaan's period crime drama film Lucky Bashkar has extended its big box office success into the digital platform as the movie has turned out to be a jackpot for Netflix which is the official post-theatrical streaming partner of the film in all languages. ## The Venky Atluri's directorial was made available on Netflix on November 28, which is 4 weeks after the theatrical release. In its opening weekend, the movie generated 5.1 million views on Netflix which is one of the highest for an Indian title.## The movie witnessed an upward trend in the second week and scored 6.6 million views, followed by another 3.3 million views in the third week (December 9 - 15). In the first 17 days, Lucky Bashkar scored 14.90 million views, making it the 5th most-watched Indian title of 2024 on Netflix. ## Lucky Bashkar is likely to beat Do Patti (17 million views), Laapataa Ladies (17.1 million views) and Crew (17.9 million views) to become the second most-watched title of the year. It needs to be seen if it can manage to cross Maharaja's 19.7 million views as the most-watched Indian title of 2024. ## Earlier, the film rocked at the box office and emerged as a big blockbuster. Produced by Sithara Entertainment, the movie grossed approximately 113 crores worldwide, becoming the first for Dulquer to reach 100 crores gross. ## Stay tuned...

BY SACNILK

Chennai, November 30 - Tamil actor Sivakarthikeyan has taken a giant step towards becoming the next big star in Tamil cinema with his latest war action drama film Amaran which has emerged as the biggest Tamil blockbuster of the year and one of the biggest in recent times. ## Released on October 31, the Rajkumar Periasamy's directorial has bossed the box office, grossing approximately 325 crores worldwide in 30 days so far. It is the second highest-grossing Tamil movie of 2024 after Thalapathy Vijay's The Greatest of All-Time. ## Amaran has benefitted from the extended theatrical window which has been normalized to just 4 weeks by the industry. The blockbuster run of the film prompted the makers to extend the window by 1 more week and it will now arrive after 35 days which is the first for a recent Tamil title. ## On Saturday (November 30), Netflix announced that Amaran would start streaming from December 5, which is 35 days after the theatrical release. It will be streaming in all 5 languages, Tamil, Telugu, Malayalam, Hindi, and Kannada. ## Produced by Kamal Haasan's Raaj Kamal Films International, in association with Sony Pictures Films India, the film is an adaptation of the book series India's Most Fearless: True Stories of Modern Military Heroes by Shiv Aroor and Rahul Singh, which contains a segment based on Major Mukund Varadarajan, played by Sivakarthikeyan. ## The film follows Indhu Rebecca Varghese (Sai Pallavi), Mukund's wife, who narrates the life of the Major on her way to New Delhi to receive the Ashoka Chakra, which was awarded posthumously to Mukund.## Stay tuned...

BY SACNILK

Chennai, November 16 - In a dramatic turn of events, actress Nayanthara has slammed actor Dhanush in an open letter to him. The controversy erupted when Dhanush denied permission to use the footage of his production venture Naanum Rowdy Dhaan (2015) in Nayanthara's upcoming Netflix docuseries, Nayanthara: Beyond The Fairy Tale. ## In a lengthy note to the actor, Nayanthara accused Dhanush of demanding a 10 crore sum for using a mere 3 seconds of a video clip from the movie in the documentary. The actress said in the note that she and her team gave up the idea of using the clips of the film since Dhanush denied giving NOC despite several requests. ## "After two long years of battling it out with you for an NOC (No Objection Certificate) and waiting for your approval for our Netflix documentary release, we finally decided to give up, re-edit and settle for the current version since you declined to permit the usage of Naanum Rowdy Dhaan songs or visual cuts, even the photographs to say the least despite multiple requests", Nayanthara said in the letter.## The actress also seemingly character-shamed Dhanush by alleging that he is not the person he portrays to be on the stage in the audio launches in front of his fans. "This is an all-time low from you and speaks so much about your character", she added.## #SpreadLove and Only Love 🫶🏻 pic.twitter.com/6I1rrPXyOg— Nayanthara✨ (@NayantharaU) November 16, 2024 ## Stay tuned...

BY SACNILK

Chennai, November 11 - Tamil star Sivakarthikeyan's biographical war action drama film Amaran is doing wonders at the box office and is marching towards 300 crores worldwide. The movie has exceeded expectations and is now the second-biggest Tamil grosser of 2024. ## Since the movie is performing exceptionally well, it is learned that its OTT release date is set to be extended by a week and it will now arrive digitally after 5 weeks (35 days). Netflix is reportedly the post-theatrical OTT partner in all languages. ## It is said that just like other Tamil films, Amaran was originally supposed to start streaming after 4 weeks (28 days) and this is probably the first instance of a Tamil title that the theatrical window being extended in recent times, but the question arises whether the extension is good enough. ## Post the Covid-19 pandemic, South Indian films, especially Tamil and Telugu, have been restricted to the 4-week theatrical window, a practice which has received criticism from theatre owners. However, Telugu films which turned box big box office successes got a 2-3 weeks extension in the theatrical window, something the Tamil industry failed to secure. ## Amaran, which has crossed 250 crores worldwide in just 12 days, getting one more week to extend its dominance at the box office is a welcome move and this needs to become a regular practice with further extension for all the films for the larger benefit of the industry. ## Stay tuned...

BY SACNILK

Mumbai, November 8 - It was recently reported how the OTT platforms have been controlling the theatrical releases of Bollywood films by signing pre-contracts for the streaming release, and this practice has been admitted by producer Bhushan Kumar whose Bhool Bhulaiyaa 3 made to clash with director Rohit Shetty's Singham Again. ## The box office clash between BB3 and Singham Again didn't make sense as both films were hugely anticipated and were seen as potential blockbusters. While both movies are doing well at the box office, one must admit that their overall potential was cut short by the unwanted clash due to their streaming partners. ## Producer Bhushan Kumar of T-Series said in an interview with Bollywood Hungama that both parties attempted to avoid the clash as both franchises are highly valuable and hold significant audiences. However, despite the intention to not release the movies on the same day, Kumar admitted that contractual constraints with OTT platforms and creative factors made it unavoidable. ## "Nowadays, there are some constraints, like pre-commitments with OTT platforms. If you try to change those dates, the OTT platform doesn't allow it. That was our constraint, and they probably had similar ones", the filmmaker said. BB3 post-theatrical rights are with Netflix while Amazon Prime Video has Singham 3. ## Kumar, however, expressed satisfaction over the fact that both movies are performing well against the odds. "So it's okay as long as our film is getting so much love. And it has done enough business that the film is now safe", he added. ## Released during the lucrative Diwali weekend, Singham Again has scored a very good opening week of over 200 crores gross in India and over 250 crores worldwide. BB3, on the other hand, has minted 240+ crores gross worldwide, including approximately 190 crores gross in India. ## Stay tuned...

BY SACNILK

Mumbai, October 23 - Akshay Kumar's comedy-drama Khel Khel Mein, directed by Mudassar Aziz, scored an underwhelming viewership in the first two weeks on Netflix despite the positive critics' reviews.## The movie generated 7.4 million views in the first 10 days, which included 4 million views in the opening weekend and 3.4 million views in the full second week. It has failed to beat Akshay and Tiger Shroff's Bade Miyan Chote Miyan which minted 8 million views in 10 days. ## Interestingly, the viewership of Khel Khel Mein dipped in the second week, unlike BMCM where viewership grew after the first weekend. The critics' response has also been opposite to both movies as BMCM was blasted by critics. ## Khel Khel Mein was originally released in theatres on August 15 this year, however, it performed underwhelming at the box office, grossing approximately 57 crores worldwide. BMCM was also a theatrical release first but got bombed at the box office with around 110 crores worldwide collection. ## Among the films released on Netflix this year after their theatrical releases, Khel Khel Mein's viewership is the 9th highest after the first 2 weeks. Akshay has 2 films in the top 10, however, the overall viewership has been underwhelming. ## Stay tuned...

BY SACNILK

Chennai, October 1 - Thalapathy Vijay's action thriller The Greatest of All Time has set its streaming date after nearing the theatrical run. The movie has been a box office success as one of the highest-grossing Tamil films with approximately 450 crores gross collection. ## Like most Tamil films, The GOAT has a 4-week theatrical window, which has kept them without multiplex release in Hindi versions. As per the latest update, the movie will start streaming on Netflix from October 3 in Tamil, Telugu, Malayalam, Hindi, and Kannada, languages.## The GOAT is directed by Venkat Prabhu and produced by AGS Entertainment. It was released on September 6 and scored one of the biggest openings for a Tamil title with over 100 crore gross. It turned out to be a massive blockbuster in the home state, Tamil Nadu with over 215 crores gross, making it the biggest grosser ever in the state. ## It is the twenty-fifth production of the studio and the penultimate film of Vijay before his political entry. It stars Vijay in dual roles, alongside Prashanth, Prabhu Deva, Mohan, Jayaram, Sneha, Laila, Ajmal Ameer, Meenakshi Chaudhary, Parvati Nair, Vaibhav, Yogi Babu, Premgi Amaren, and Yugendran in key roles.## The Greatest of All Time follows Gandhi, the former leader of an anti-terrorism squad, who reunites with his squad members to address the problems which were stemmed from their previous actions.## Stay tuned...

BY SACNILK

Mumbai, September 11 - Sci-fi epic Kalki 2898 AD, starring Pan India superstar Prabhas, is one of the biggest hits of the year in the Hindi language. Directed by Nag Ashwin, the movie scored approximately 294 crores net collection in the dubbed version and is currently the second biggest of 2024. ## Kalki 2898 AD was sold to Netflix for the post-theatrical streaming of the Hindi version at a handsome price. Given the fantastic box office performance, it was expected to be a big success for the streamer, however, the response so far has been underwhelming as far as the Hindi version is concerned. ## The movie debuted on Netflix with a promising viewership of 4.5 million views in the opening weekend. However, due to mixed reception on OTT, the viewership dipped in the second week to 2.6 million views and in the third week, it was down to just 900K views which is lower than the third-week viewership of Bade Miyan Chote Miyan (1.6 million) which was a box office disaster.## The total views of the Kalki Hindi version on Netflix are 8 million after 17 days and it will probably be out of the top 10 chart by the next week, keeping it under 10 million views which is poor viewership for a movie that was reportedly sold for a whopping 175 crores in the dubbed version. ## The viewership of Kalki 2898 AD on Netflix is one of the lowest for a major blockbuster since the platform introduced the Top 10 chart.## Produced by C. Aswani Dutt, Swapna Dutt, and Priyanka Dutt under the banner of Vyjayanthi Movies, the movie is inspired by Hindu scriptures and is the first instalment in a planned Kalki Cinematic Universe. Set in a post-apocalyptic world in the year 2898 AD, the film follows a select group who are on a mission to save lab subject SUM-80's unborn child, Kalki.## Stay tuned...